Insights on digital analytics and conversion rate optimization


17

Jun 2015

Why Google Analytics Implementation Should Not Be a One-time Project?

If you want to make good business decisions on the basis of Google Analytics data, you have to be 100% sure that the data you collect is reliable. At first glance, everything is running smoothly. 500,000 pageviews a month, an average session duration of 2.5 minutes, 3.5 pages per session and these indicators have been changing positively for some time. Moreover, six months ago you…

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