Insights on digital analytics and conversion rate optimization


Jun 2015

Why Visual Analytics Are a Must-Have in Modern Businesses

Relying only on numbers is a total shot in the dark. Not all of us are Steve Jobs, and we can’t make great decisions based only on our hunch. Traditional analytics are black magic for most of people. It is pointless to collect data about the number of visits, clicks or views when we do not know why should these numbers matter. Without that knowledge,…

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